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Y-3 brings sport-style to the street. Fueled by the innovations of adidas and expressed in the style of Yohji Yamamoto, Y-3 creates progressive apparel, footwear, and accessories—a vision driven by both the sports icon and the renowned designer. Founded in 2002, Y-3 established the category of fashion sportswear—one that it continues to redefine. Y-3’s signature style combines engineered garments and intensive performance with Yamamoto’s singular elegance and strong tailoring. The result is a modern uniform of the streets—designed in Japanese and German ateliers and intended for the world.
For Spring/Summer 2021 adidas and Yohji Yamamoto explore the ever-changing nature of the city landscape by presenting a bold collection designed with protection from the elements at
its heart. Inspired by the coming together of built-for-purpose protective garments and Yohji’s signature aesthetic codes, the collection is a forward thinking projection of all-weather design imagined through a distinctly avant-garde lens. Split into three seasonal drops — Cover, Brace, and Shade — Y-3’s Spring/Summer 2021 tackles themes of rain, wind, and sun.
Beauty and utility. Progression and resistance. Momentum and restraint. For Spring/Summer 2021, Y-3 examines a collision of opposing forces – the onslaught of natural elements in an urban habitat. Shot to simulate a 24-hour window, the campaign encapsulates the human pursuit of equilibrium in a fluctuating world. Light is dynamic and ever-changing. Time speeds up, then slows back down. In a close conflict between the natural and the manmade, clothing is elevated to material armour; Y-3 provides the first line of defence.
adidas and Yohji Yamamoto return with the third and final chapter of Y-3’s Spring/Summer 2021 collection. Continuing the brand’s exploration of all-weather urban protection, the collection takes inspiration from the perpetual flux of city life. Building on the conceptual foundation of the previous two chapters, Chapter 3 sees Y-3 turn its focus to the concept of shade by drawing inspiration from “Kage Wo Otosu”, which translates to “casting shadows”.
Informed by Yohji’s inimitable lens, the apparel offering features detailings and shaping that seek to protect the wearer from the sun’s blazing rays. Translating the natural bend and movement of light in the city, Chapter 3 features swimwear, cover ups, graphic tees and dresses, which boast transparent layers and airy fabrics and are infused with translucent details. The apparel collection is then brought to life through bright color-palettes and floral graphics from artist Stephen Doherty.