From the Punk of London’s Camden Town to the Goth Movements to the “forced” Casual of the 1990s, the Spring Summer 23 collection from the brand founded by Sofia Prantera encapsulates a carousel of style, aesthetics and mood blended together in a masterful way.
Aries SS23 “Taking Off” collection casts a nostalgic glance among nearly forgotten British Subcultural movements and investigates their current role in contemporary youth culture.
Inspired by Miloš Forman‘s film of the same name, which follows with a cynical eye a young couple grappling with their first experience as parents in the 1970s, Aries borrows.
Now, Aries kicks off 2023 by taking a walk-through London to explore forgotten subcultural movements and their place in today’s youth culture.
The collection, titled “TAKING OFF” (from Miloš Forman‘s film of the same name), “steals” the essential yet provocative style of the 1990s, with formal and tailored garments, lace bodysuits and electric shades; applies logos and bootlegs such as “J’Adore Aries”-a brand emblem-to acid-colored tees and sweatshirts.
Read More About the label: “Aries Arise, Streetwear Cult Made in England”
Aries Spring Summer 2023 new collection at blackboxstore.com and in store.