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What other iconic logo deserved to end up on Pleasures items, if not the Playboy bunny?
Although from different genres, these two brands are very similar: the legendary soft erotic entertainment magazine is – always – irreverent and cheeky; while Pleasures, one of the Streetwear brands more politically incorrect than ever.
The Pleasures x Playboy collab mixes pop culture icon Playboy with Pleasures items and bold colors, bringing back the legendary Playboy logo designed by Andy Warhol in 1986.
The capsule collection features the cardigan, vest, sweatshirt with the iconic bunny, graphic print tees and snapback cap.
Hugh Hefner fondatore ed editor-in chief di PLAYBOY